Vintage Dutch rusk tin "75 jaar Van der Meulen"

Anniversary tin by Van der Meulen "75 jaar Van der Meulen". 

Van der Meulen's Dutch rusk tin with a picture of a family at the dining table and a bakery for rusk. This tin was released on the occasion of the 75th anniversary of ""De enige egte Van der Meulen Friesche Tafelbeschuit 1910-1985" (The one and only real Van der Meulen Friesche Table biscuits 1910-1985".

Date: 1985. 

• Height: 22.5 cm. 
• Diameter: 11 cm. 

In 1910, Hessel van der Meulen started a small traditional crispbake bakery in Ferwerd. The high quality of these Dutch Rusks soon became a concept in the north of the country. The demand for Van der Meulen Rusk continued to grow considerably and expansion quickly became a necessity. The company moved to Hallum, where a large bakery was built, especially set up for Rusks, with the name "De Volharding", which means perseverance. 

In 1930, the second generation of the family started to export the Dutch rusks to America under the slogan: "the more you eat the more you want!" 

Hessel van der Meulen junior, the third generation, took over the company in the Sixties and a new period of growth dawned. The early Seventies were characterized by the introduction of Melba Toast and the first real set-up of exports to the United Kingdom.